Suresh Parmachand

Senior marketing and strategy leader with experience in the B2B, B2C and B2B2C markets. Uses a people-centred approach to developing brands and products, commercializing them through lead nurturing models, immersive omnichannel customer experiences, and telling a compelling story that elevates market position resulting in an evergreen brand.
Key Skills include:
● Providing a strategic and integrated approach to achieving corporate objectives and marketing operations efforts.
● Product marketing leadership leveraging an empathy-based philosophy to manage product lifecycles and develop product roadmaps to deliver products on time and budget.
● Market research advocate leading initiatives to gain business and product insights across sector value-chains, includes leading customer advisory groups, in-field research and secondary source data analysis.
● Full omnichannel marketing thinking includes, social media, digital (lead acquisition-retention), print, direct marketing, tradeshows and events.
● Excellent communication skills - creating multi-mode communications frameworks to build relationships with internal and external stakeholders at all levels. Includes keynote speaking at industry events.